Businesses who use software-defined wide area networking (SD-WAN) are increasing in number and rapidly discovering how this solution can improve information sharing, reduce costs, improve opportunities and more. SD-WAN, however, isn’t for everyone. There are some key drivers to watch out for in offering this technology, and if you can spot some of these, you may have a prime target for SD-WAN sales efforts.
How Can I Spot a Good SD-WAN Sales Opportunity?
You likely already know that the way to spot a good opportunity is to consider business needs and match these to your product portfolio. So if you keep an eye out for the following, you’ll be ahead of the game.
The business has complained about network performance. SD-WAN’s nature allows for much better control and visibility into a network which means adjustments on the fly and improved performance. Improvements come not only from apps, but also from the overall network as resource allocation is smarter, and the process is done automatically.
The business has several locations. Businesses with branch offices are prime sales targets, because these businesses need a way to better connect. SD-WAN offers easy-to-use connections to remotely-located operations. Retailers are a great example, along with banks, healthcare operations, insurance firms and more.
The business has expressed interest in cloud-based operations. SD-WAN makes for an excellent access point for software-defined operations like cloud systems. Originally, WANs did well to connect offices. SD-WAN, however, can accommodate the cloud connection as well.
What Do Businesses Get out of SD-WAN?
Now that you know the targets, it’s a good idea to have the benefits in hand as well.
Easy implementation. Businesses who turn to SD-WAN can benefit from reduced network complexity and reduced costs. Better yet, Verizon will directly manage the implementation of its SD-WAN solutions. The result is a smooth transition and fewer headaches for your client.
Optimize infrastructure. SD-WAN uses its software definition features to provide complete insight into network operations, allowing trouble spots to be addressed more rapidly and infrastructure to work to its fullest.
Achieve complete SLA. Service level agreements (SLAs) are a major draw in selling network services. By using SD-WAN, it becomes possible to offer the SLA from the network to the application as a complete package.
Faster rollout of new services. SD-WAN allows for better network control, which in turn allows new services and other network solutions to reach the end users faster and with better overall performance.
How Do I Get Started Offering SD-WAN?
When you’re ready to start offering SD-WAN, start with eXemplify. We’re a Verizon platinum program partner and experienced master agent, so we know what to provide to help our subagents see the best results in the field. Contact us today for a seamless, hassle-free experience in offering SD-WAN to a current client pool.