An increasing number of businesses are deploying Voice over Internet Protocol (VoIP) solutions across a wide range of industries. This represents a golden opportunity for managed service providers (MSPs) in the area of reselling, and it is crucial that MSPs understand the dynamics behind this mass migration to the technology.
A Proven Solution
Growing numbers of businesses are adopting cloud-based solutions because the paradigm has been tested and found to be reliable. Cloud-based technology has passed the trials by which business platforms are judged, and has also become increasingly dependable, responsive, and feature-rich. Thus, it offers better performance and translates into a more attractive bottom line.
Although VoIP has represented a significant cost benefit for some time, it is only recently that it has become on par with and even exceeded traditional telephone service with regard to performance. Given globalization and the need for businesses to station employees overseas and maintain offices in distant locales, VoIP’s connectivity offers a handy and dependable communications utility that can be utilized from practically anywhere around the globe.
The turbulence of the economy over the last eight years and its residual effect on many businesses cannot be underestimated. VoIP looks a great deal better on any balance sheet, since it does not come with the onerous maintenance costs and capital expenditures of the massive in-house telecom systems of years past.
Time Is Money
Given the speed of business these days coupled with the impressive rate at which new technologies are developed, concern over wasted time has become even more valid. In deploying VoIP, scaling processes are cut dramatically, allowing growing businesses to add new lines almost immediately, and at a nominal cost.
Demands of the Mobile Tech Market
The speed with which mobile technology has made inroads into the telecommunications arena is a discussion in which practically all businesses have engaged. Tablets, laptops, and smart phones require connectivity that on-premises telecom cannot provide, whereas VoIP offers the versatility to meet the needs of all devices on an ongoing basis.
Superior Customer Support
The Internet-based technical assistance solutions facilitated by deploying VoIP allow business to offer customer support that is more agile, more efficient, and faster than traditional telecom. This enhances both the customers’ bottom line and customer loyalty.
Businesses gravitate toward VoIP technology because of the superior security, versatility, and support associated with it. While the solution practically sells itself, it still behooves marketers and resellers to translate its benefits into cogent, vigorous marketing efforts.
To learn more about what VoIP solutions can do to enhance your and your customers’ bottom line, contact eXemplify today.